.the Cinema is one of the most popular forms of culture and contributes significantly not only to the entertainment but to the economy of a country. The audiovisual industry reflects the cultural – historical – folkloric – linguistic wealth, while at the same time it contributes to the development of economic activity in many direct and indirect ways.

According to a report published in December 2021 by DiaNEOsis on film production in Greece, the domestic audiovisual industry is quite limited compared to the rest of the Greek economy: 433 million euros or 0.26% of GDP in 2018, according to ELSTAT. For example, in the – two or three times richer – Northern Countries the same activities are twice or more in size. In Finland, a country with great tradition in cinema, the sector has a gross value added of 1.06 billion euros, i.e. 0.45% of GDP.

However, the establishment of EKOME in 2018, the successful management of the program to attract audiovisual producers (with the 40% cash rebate and 30% tax relief tools), and the National Network of Film Offices that provide support services one-stop shop for any production, have led to the booming of domestic audiovisual activity with an explosion of producers, especially during the last two years. Proof of the increased interest shown for filming in Greece is the investments for the creation of new studios, the increased number of high-budget producers, and of course the international distinctions at Markets and Festivals worldwide of projects that have been created in Greece.

LoockMe will help the effort to promote Greece as a leading destination for the creation of audiovisual productions. The main objective of LoockMe is the development of an innovative Media Asset Management platform that will be available in the computing cloud and will enable a unified and intelligent search and exploitation of the content.

The main objective of LoockMe is the development of an innovative Media Asset Management platform that will be available in the computing cloud and will enable a unified and intelligent search and exploitation of the content.

The key feature of this research project is the application:

1. of modern multimedia and image content analysis techniques, based on state-of-the-art technology: Deep Learning, Natural Language Processing (NLP), use of ontologies and voice recognition, in order to automate product categorization/indexing and
2. of effective search methods through developing techniques that will automate the semantic linking of content to related searches. Users will be able to search and see places in order to see what needs they can meet.

Aiming to the commercial exploitation of the platform, issues such as electronic subscription, protection, and management of digital copyrights will be examined (in the context of the Digital Single Market) while different business models will be developed, adapted to different types of products and customers.

Funding

The project is implemented within the framework of the RESEARCH – CREATE – INNOVATE Action and is co-financed by the European Union and national resources through the Competitiveness, Entrepreneurship & Innovation Programme (EPAnEK)
(Project code: Τ2ΕΔΚ-01346)